臺灣全民學習平台 Electronic Commerce：Transforming the bricks and mortar to Internet 講師:吳岱栖、陳筠昀 影音教學 中文發音 繁體中文版(DVD版)
臺灣全民學習平台 Electronic Commerce：Transforming the bricks and mortar to Internet 講師:吳岱栖、陳筠昀 影音教學 中文發音 繁體中文版(DVD版)
內容說明:
This course mainly introduces the basic concepts and business strategies of e-commerce. This course will also introduce the business model and strategic approaches to e-Commerce success through real case studies. In addition this course will teach how to build and design an online store. The course content will be based on explanations and quizzes for each unit in order to enhance students’ understanding of the basic knowledge of e-commerce and the ability to build and manage online stores. This course is conducted online learning so there are no geographical restrictions on this course. It allows students to study this course online and take advantage of online learning to play and listen to this course repeatedly anytime and anywhere. This course also can help students lay a solid foundation and plan their learning progress flexibly, so as to meet their learning needs in knowledge and practical application capabilities in the future workplace.
課程目標
The objective of this course is to cultivate e-commerce management professionals and employability, as well as learn how to create a professional and modern e-commerce website. After completing this course, you will be able to develop business management skills for e-commerce and building an online store, and can apply it to increase your competitive advantage in the future workplace.
授課教師
教師姓名：Yun-Yun Chen教師簡介：Dr. Yun-Yun Chen is currently an associate professor of the Department of Information Management of I-Shou University and a supervisor of Taiwan project management association. He specializes in e-commerce, internet marketing, big data marketing, Internet of Things technology and application, strategic management, etc. She has published many research results in international professional journals and international conferences.教師姓名：Tai-Chi Wu教師簡介：Dr. Tai-chi Wu presently holds the position of Associate Professor of Media and Entertainment Management at I-Shou University. Additionally, he serves as the Dean of Student Affairs at the aforementioned institution and Senior Advisor to Internationalization. Notably, Wu's areas of expertise include project management, internationalization of higher education, and strategic management, among others, and he has collaborated with several industry and academic partners to execute practical projects.
課程內容:
00_?
001_TaiwanLife User Manual for Students.pdf
01_Understanding E-Commerce
001_1-1_What Is E-Commerce.mp4
002_1-2_Origins Of Electronic Commerce.mp4
003_1-3_The Business Process Of E-Commerce.mp4
004_1-4_Unique Features Of E-Commerce Technology.mp4
005_1-5_Types Of E-Commerce.mp4
02_Major Trends In E-Commerce
006_2-1_Major Trends In E-Commerce.mp4
007_2-2_The Development Of E-Commerce Market.mp4
008_2-3_The Development Of Southeast Asia E-Commerce Market.mp4
009_2-4_Advantages of E-Commerce Development in Southeast Asia.mp4
010_2-5_E-commerce In Southeast Asia.mp4
03_State Of The U.SE-Commerce Market
011_3-1_State Of The U.SE-Commerce Market.mp4
012_3-2_U.SLargest E-commerce PlatformAmazon.mp4
04_Strategies For E-Commerce Success
013_4-1_Strategies For E-Commerce Success.mp4
014_4-2_Essential Elements Of A Business Model - Part 1.mp4
015_4-3_Essential Elements Of A Business Model - Part 2.mp4
016_4-4_Essential Elements Of A Business Model - Part 3.mp4
05_Main Business Model of E-Commerce - Part 1
017_5-1_Main Business Modelof E-Commerce - Part 1.mp4
018_5-2_B2B Strategy Trends.mp4
019_5-3_B2C Strategy Trends.mp4
06_Main Business Model of E-Commerce - Part 2
020_6-1_Development of Social Commerce in Southeast Asia.mp4
021_6-2_B2CBusiness Models.mp4
022_6-3_B2BBusiness Models.mp4
023_6-4_How E-Commerce Changes Business.mp4
07_Building your online store
024_7-1_Building your online store - Introduction.mp4
025_7-2_Building your online store.mp4
026_7-3_Intro to Chat GPT - Using AI Tool (Using AI Tools to promote your shop).mp4
027_7-4_Creating Text-to-Video Promotions with InVideo.mp4
028_7-5_Intro to Canva.com.mp4
029_7-6_Intro to Chat GPT .mp4
030_7-7_Conclusion.mp4
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